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International Conference on Innovation and Sustainable Business Practices in the Digital Era (ICISD’25)

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Conference Date

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Important Dates

January 5, 2025 (Extended to 10-01-2025)

Full paper Submission Deadline

January 10, 2025 (Extended to 15-10-2025)

Notification of Full Paper Acceptance and Conference Registration

January 20, 2025 (Extended to 20-01-2025)

Camera Ready Paper

February 14 and 15, 2025

Conference Dates

About ICISD’25

International Conference on Innovation and Sustainable Business Practices in the Digital Era (ICISD’25)

The VIT-AP School of Business of VIT University (India), University of Newcastle (Australia), Heriot-Watt University (United Kingdom) and Birmingham City University (United Kingdom) are jointly organizing ICISD'25, the 4th International Conference on 14 th & 15 th February, 2025. The conference's theme is “Innovation and Sustainable Business Practices in the Digital Era”. This conference aims to create a global forum for exchanging research findings and useful knowledge gathered from qualitative, theoretical and empirical research and creative ideas. Researchers, students, academicians and practitioners are invited to submit research-focused papers related to the theme of ICISD'25. The conference highlights the following main themes and sub-themes, and paper submissions within these categories in any connected field are encouraged.

  • When

    February 14 and 15, 2025
  • Where

    VIT-AP University

Sub Themes of ICISD

  • Sustainability and Marketing
  • Technological Innovations in Marketing, Social Media Marketing and Marketing Analytics
  • Product and Brand Management
  • Retail and Distribution Management
  • Social and Public Service Marketing
  • Marketing Measurement Model and Methods
  • Innovation in Marketing
  • Disruptive marketing and technology
  • Innovative operation techniques and marketing management
  • Green marketing,
  • Content marketing,
  • Influencer marketing,
  • Consumer behaviour marketing,
  • Branding
  • Artificial Intelligence and Financial Services in Marketing
  • New Perspectives for the Digital Economy
  • Financial Risk Analytics and Management
  • Cryptocurrency - Financial policy choice, Institutions, and Regulation
  • Application of Block chain and Financial Institutions
  • Corporate Finance, Capital Structure, and Dividend Policy
  • Consumer and Commercial Banking
  • Managing Personal Finance
  • Digital Banking and Payment Options
  • Indian Financial system,
  • Crowd Funding,
  • Financial and Commodity Derivatives,
  • Global dynamics of Finance,
  • Financial Literacy,
  • Disruptive innovation,
  • Entrepreneurship and family business
  • Employee engagement
  • Diversity and Inclusion
  • Leadership
  • Talent acquisition
  • Role of Employees in Brand Building Leadership in Disruptive Times
  • Developing Organizational Resilience
  • Fostering Organizational Learning
  • Managing Disruption
  • Developing Agile,Adaptive and Alert Organizations
  • Managing organizations through times of uncertainty
  • Leadership in Disruptive Times
  • Developing Organizational Resilience
  • Fostering Organizational Learning – Managing Disruption
  • Diverse and Inclusive Workplace
  • Developing Agile, Adaptive and Alert Organizations.
  • Talent Management and Work Resilience
  • Driving Growth through times of Uncertainty.
  • Sustainable Supply Chain management
  • Inventory and Warehouse Management
  • Sustainable Operation Management
  • Behavioural Operation Management
  • Reverse Logistics and Network Optimization
  • SCM in the Digital Era
  • Sustainable Innovation and Technology
  • Sustainable Entrepreneurship/ Social Entrepreneurship
  • Sustainability in social media and Information system
  • Sustainable consumption,
  • Circular Economy
  • Digital business transformation for Sustainable growth
  • Sustainable Energy: Renewables (Solar, Hydrogen, Wind)
  • Corporate Sustainability: Sustainability Reporting
  • Gender and Sustainability: Gender Impact Assessment
  • Sustainable IT and Digital Business Practices
  • Sustainable Innovative Economy Models: Transitioning to sustainable economic frameworks in the age of Industry
  • About VIT Group

    Founded in 1984 by the esteemed chancellor, Dr. G. Viswanathan, VIT has evolved under his visionary leadership, attaining University status in 2001. Today, VIT proudly stands with five campuses in India located in Vellore, Chennai, Amaravati (AP), Bhopal, and Bangalore, and one international campus in Mauritius. We offer an expansive suite of over 148 Undergraduate, Postgraduate, Integrated, and Research Programs, welcoming a vibrant community of more than 95,000 students from 28 Indian states and over 50 countries. Our programs are renowned for attracting a plethora of applications from across the nation and abroad, showcasing the university’s prestigious standing. VIT is renowned as the FIRST Indian institution to receive a 4 STAR Diamond rating and is distinguished among the top 550 in the QS World University Rankings by Subject in five disciplines. Furthermore, it is honored in the Top 250 universities in Asia and the Young University Rankings, alongside being ranked among the top 9 institutions in India by the prestigious Shanghai World University Rankings. In 2019, VIT was recognized as the No.1 private institution for innovation, receiving the ARIIA award from the President of India, a testament to our commitment to excellence in research and innovation. The Academic Ranking of World Universities (ARWU) Shanghai Ranking, 2021, acknowledged VIT amongst the top 10 universities in India. VIT has been conferred the title of Institute of Eminence by the Government of India in recognition of our overarching excellence in research and innovation. Our programs have earned accreditation from esteemed bodies such as ABET and the IET, affirming our commitment to global education standards. Consistently ranked among the TOP 20 Best Engineering Institutions in India from 2016-2024 by the National Institutional Ranking Framework (NIRF), VIT continues to set benchmarks in higher education

    About

    About VIT-AP University

    Initiating its journey in 2017 in Amaravati, Andhra Pradesh, VIT-AP University has quickly established itself as a burgeoning center of higher education in India. Spanning 100 acres, the University encompasses seven schools that offer 24 Undergraduate, Postgraduate, and Ph.D program in Engineering, Sciences, Arts, Languages, Business, Commerce and Law. Our campus is a melting pot of culture, hosting over 17000 students and 400+ research scholars from 26 Indian states and six countries, fostering a rich, cosmopolitan campus life. VIT-AP is on an ambitious path towards NAAC accreditation and inclusion in the NIRF. The University places a strong emphasis on internationalization and is keen on marking its presence in QS and other global rankings. Research is a cornerstone of our academic philosophy, evidenced by over 3384 publications in prestigious journals and a remarkable h-index of 42 and I10 index of 340, within just seven years of establishment. Our commitment to innovation is further highlighted by the establishment of Centers of Excellence in cutting-edge fields such as Artificial Intelligence & Robotics, Internet of Things, Cyber Security, Renewable Energy and MeitY-sponsored VLSI ‘Chip to Startup. In November, 2024 VIT-AP University hosted the International Higher Education Fair with 50 global universities (from US, UK, Australia and Europe) and organized VIKAS in collaboration with FAPSIA and NRDC to promote entrepreneurship and start-ups aligned with the vision of Viksit Bharat 2047, resulting in 17 MOUs with industries. In our pursuit of excellence, VIT- AP University has achieved significant recognition by being awarded three prestigious ISO certifications. These include ISO 21001:2018 for Educational Quality Management System, ISO 50001:2018 for Energy Management System, and ISO 14001:2015 for Environmental Management System. These certifications underscore our commitment to maintaining the highest standards in educational quality, energy management, and environmental sustainability. Our dedication to creating a sustainable campus has been further recognized with a certificate of excellence for our efforts in establishing green zones, implementing rainwater harvesting, and conducting pollution control activities. This commendation is a testament to our commitment to environmental stewardship and our continuous efforts to enhance our campus’s green footprint.
    Additionally, the ISO 21001:2018 certification has been specifically awarded to our rankings, accreditation, and quality assurance department, highlighting our adherence to best practices in educational management and quality assurance. This recognition is a reflection of our unwavering commitment to providing a world class education and fostering an environment of continuous improvement. For more details about VIT-AP University and our commitment to excellence in education and sustainability, we invite you to visit our official website:

  • More Info
  • About VIT-AP School of Business (VSB)

    Empowering Future Leaders: The VIT-AP School of Business (VSB) stands at the forefront of educational excellence, with a visionary mission to nurture the leaders of tomorrow, capable of addressing the complex challenges and seizing the opportunities of the future. Our commitment is to develop not just business acumen but to foster an environment where leadership, ethical considerations, and a deep understanding of the socioecological fabric of our society are cultivated. At VSB, we recognize the indispensable role of technology in shaping the future of business. Our curriculum is meticulously crafted to integrate technological advancements, ensuring our students are well-equipped to make strategic decisions in an ever- evolving techno-socioeconomic landscape. This forward-thinking approach prepares our graduates to be influential decision-makers, capable of leading with insight and integrity. In addition to a robust business education, VSB places a significant emphasis on the liberal arts, believing in the power of a well-rounded academic foundation. This unique blend empowers our students with critical thinking, effective communication skills, and an ethical compass, preparing them for diverse career paths including immediate employment, entrepreneurial ventures, and advanced studies. Our holistic educational philosophy is designed to ignite creativity, foster adaptability, and instill a global perspective in our students. Discover more about our mission to shape the leaders of tomorrow at our website:

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  • About the University of Newcastle, Australia

    The University of Newcastle (UON) is a prestigious institution located in Australia, with campuses in Newcastle, Sydney, and Singapore. Established in 1965, it has evolved into a globally recognized university known for its commitment to innovation, research excellence, and community engagement. UON offers various undergraduate and postgraduate programs across various disciplines, including business, health, engineering, and the arts. The university prioritizes a student-centered approach, fostering a supportive learning environment. With a strong emphasis on research, UON contributes significantly to advancements in science, technology, and social issues. The university's dedication to sustainability, inclusivity, and collaboration has positioned it as a leading educational institution in Asia-Pacific. The University of Newcastle's Business School is accredited by various organizations, including EQUIS, AACSB, PRME, AMI, AHRI, ACHSM, CAUTHE, Chartered Accountants Australia and New Zealand, CPA Australia, and CFA Institute. The school's programs are recognized for their high-quality education, professional relevance, and commitment to responsible management education. The Master of Applied Finance program, which incorporates at least 70% of the CFA Program Candidate's Body of Knowledge, is also accredited by the CFA Institute. The school's commitment to quality and commitment to responsible management education is evident in its ongoing affiliations with various organizations.

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  • About

    About the Heriot Watt University, UK

    The Heriot-Watt University is a pioneering and globally recognized institution known for its innovative research, specialized expertise, and highly employable graduates. With a heritage dating back to 1821, the university has a long-standing tradition of developing transformational solutions to global challenges. Specializing in engineering, business, and science, Heriot-Watt is a leader in providing cutting-edge education tailored for the demands of a future-oriented world. The institution operates five campuses across the globe—Edinburgh, Scottish Borders, Orkney, Dubai, and Malaysia—serving a diverse community of around 27,000 students from 154 countries. Its international diversity is further highlighted by the fact that one-third of its on-campus students in Scotland hail from outside the UK, making it one of the most globally inclusive universities in the country. Heriot-Watt's achievements reflect its excellence across education and research. The university’s Watt Club, founded in 1854, holds the distinction of being the UK’s oldest graduate club and represents a thriving alumni network of over 166,000 members across 190 countries. Heriot-Watt’s research excellence is underscored by the Research Excellence Framework (REF) 2021, which ranked 86.8% of its research as world-leading or internationally excellent. The university’s global impact is demonstrated by its QS World University Ranking of 256th globally, 32nd in the UK, and 5th in Scotland for 2025, while it is also among the top 18% of universities in Europe (QS Europe Rankings 2024). Notably, Heriot-Watt excels in graduate outcomes, ranking 1st in Scotland and 2nd in the UK, with almost 90% of graduates employed or pursuing further education within 15 months of graduation (Graduate Outcomes Survey 2024).

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  • About

    About the Birmingham City University, UK

    The Birmingham City University (BCU) ) is a dynamic and forwardthinking institution that has been a cornerstone of higher education in the UK since its establishment in 1843. Originally founded as the Birmingham College of Art, BCU has grown into a modern, diverse university that offers a wide range of undergraduate and postgraduate programs. The university is renowned for its courses in fields such as business, law, health, education, engineering, arts, and media. With a strong emphasis on practical learning and industry partnerships, BCU equips its students with the skills needed to excel in their chosen careers. Known for its inclusive and dynamic learning environment, BCU has grown into one of the largest higher education institutions in the United Kingdom, attracting students from over 100 countries worldwide. BCU is also making a mark in research and academic excellence. The university's performance in the latest Research Excellence Framework (REF) reflects its commitment to impactful research, particularly in areas such as health sciences, creative industries, and engineering. BCU's focus on applied research ensures realworld benefits, aligning with the needs of local and global industries. The university's state-of-the-art facilities, including the City Centre Campus and the STEAM house innovation hub, provide a dynamic learning environment for over 30,000 students from diverse backgrounds. This dedication to academic innovation and inclusivity positions BCU as a leading institution in the UK’s higher education landscape.

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  • About

    Conference Objectives

    To provide a platform for scholars and practitioners to discuss and disseminate cutting-edge research in the field of Management and Sustainability.

    To foster interdisciplinary collaboration and networking among academic, industry, and government participants.

    To facilitate knowledge exchange and address challenges related to Management through insightful discussions and presentations.

    To explore innovative solutions and emerging trends in Management and Sustainability that contribute to global advancements in the field.

    Conference Topic

    The conference will cover a wide range of topics, including but not limited to the tracks mentioned below:

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    Meet Our Speakers

    Speaker

    Dr. Pravakar Sahoo

    Senior Advisor Economics and Finance NITI AAYOG, Govt. of India
    Speaker

    Dr. Francesco Paolucci

    Professor, Newcastle Business School, Australia.
    Speaker

    Professor Edward Sweeney

    Deputy Executive Dean of Staffing Edinburgh Business School Heriot-Watt University, UK
    Speaker

    Bhanu Prakash Reddy Varla

    IITB | IIMB | Partner & Director - Plural Technology Pvt Ltd , EdifyPath , Angel Investor and Startup Mentor
    Speaker

    Dr. Sheetal Mahender

    Head of Academics - Analytics, ISDC Global
    Speaker

    Dr.Balakrishnan Muniapan

    Senior Teaching Fellow Birmingham City University, UK
    Plane

    Registration Fee:

    Category Indian Delegates Foreign Delegates
    Research Scholar INR 1500 + GST $ 50
    Faculty/ Academicians INR 2000 + GST $ 100
    Industry delegates INR 3000 + GST $ 150

    *Registration fee does not include the Article Processing Charges (APC) charged by the associated publishers (CRC Press/Scopus/Springer/UGC CARE journals). Upon acceptance of the paper, at least one author must register for the conference at the link provided below:

    Registration Link: https://shorturl.at/4PKIn

    Chief Patrons

    Speaker

    Dr. G Viswanathan

    Founder & Chancellor, VIT University
    Speaker

    Shri. Sankar Viswanthan

    Vice President, VIT University
    Speaker

    Dr. Sekar Viswanathan

    Vice President, VIT University
    Speaker

    Dr. G.V. Selvam

    Vice President, VIT University
    Speaker

    Ms. Kadhambari S. Viswanathan

    Assistant Vice President, VIT University
    Speaker

    Dr. Sandhya Pentareddy

    Executive Director, VIT University

    Patrons

    Speaker

    Dr. S.V. Kota Reddy

    Vice Chancellor, VIT University
    Speaker

    Dr. Jagdish Chandra M

    Registrar, VIT University

    Committee Members

    • Organized By

      VIT-AP School of Business, VIT-AP University, India In Collaboration with

      University of Newcastle, Australia

      Hariot Watt University, UK

      and Birmingham City University, UK

    • Conference Chairs

      Dr. Arunkumar Sivakumar, Dean In-charge, VIT-AP School of Business

      Dr. Francesco Paolucci, Professor & International Director, Newcastle Business School, Australia

      Dr. Raghavendra, Associate Dean, VIT-AP School of Business

    • Conveners

      Dr. Madhusmita Mohanty, VIT-AP School of Business

      Dr. K.A. Asraar Ahmed, VIT-AP School of Business

      Dr. Suhail Ahmad Bhat, VIT-AP School of Business

      Dr. Mohammed Abdul Muqeet Maaz, VIT-AP School of Business

    • Organizing Committee

      Dr. S.S. Shanthakumari, VIT-AP School of Business

      Dr. Shaiku Shahida Saheb, VIT-AP School of Business

      Dr. Usha Seshadri, VIT-AP School of Business

      Dr. G.Somasekhar, VIT- AP School of Business

      Dr. Naresh Babu, VIT-AP School of Business

      Dr. Kashif Beg, VIT-AP School of Business

      Dr. N. Prabhakar, VIT-AP School of Business

      Dr. U.M. Gopal Krishna, VIT-AP School of Business

      Dr. Navaneethakrishnan. K, VIT-AP School of Business

      Dr. Senthamizhselvi A, VIT-AP School of Business

      Dr. Umer Mushtaq Lone, VIT-AP School of Business

    • Advisory Board Members

      Dr. Satyanaraya Parayitam, Professor, Charlton College of Business, University of Massachusetts, USA

      Dr. C. Ganesh Kumar, Associate Professor, University of Hyderabad, India.

      Dr. Balakrishnan Muniapan, Senior Teaching Fellow, Birmingham City University, UK

      Dr. V.S. Damodharan, Department Chair, Abu Dhabi Vocational Education and Training(ADVETI), Abu Dhabi, United Arab Emirates

      Dr. Lawrence Arokiasamy, Associate Professor, Management and Humanities University Teknologi Petronas, Malaysia

      Prof. Edward Sweeney, Deputy Executive Dean of Staffing, Edinburgh Business School Heriot-Watt University, UK

      Dr. Shehnaz Tahseen, Associate Professor, Department of Management, Sunway University, Malaysia

      Dr. Ernest Johnson, Associate Professor, Faculty of Business Administration, University of Regina, Canada

      Dr. Gurpreet Singh, Associate Director, South Asia, Global Office, Global Engagement and Partnerships Division, The University of Newcastle, Australia Canada

      Ms. Jayasree Gopal, Senior Associate South Asia, University of Newcastle, Australia

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    International Conference on Innovation and Sustainable Business Practices in the Digital Era (ICISD’25)

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